Free Digital Ad Break Even Calculator for New Zealanders
Project monthly customer volume and ROAS from a Meta or Google budget. CPM (cost per thousand impressions), conversion rate, and average customer value are the three levers that decide whether the campaign pays for itself.
Your campaign
$2,000
$
$25
$
2.0%
%
$80
$
Return on ad spend
6.40x
ROAS per dollar spent
Based on $2,000 spend at $25 CPM, 2.0% conversion, $80 per customer.
Impressions80,000
Customers acquired1,600
Revenue$128,000
Profit (revenue - spend)$126,000
About our Digital Ad Break Even Calculator
Disclaimer: This calculator is for information only and does not constitute financial advice. Real-world figures may differ due to fees, rounding, rate changes, and policy specifics. Always confirm figures with the relevant provider before signing anything.